Side hustles can be a low risk way of starting a business, as you can keep your regular income from the day job while you test the market, but that doesn’t mean it’s an easy option.read more
What's in a headline? The answer is everything. When you are trying to entice readers into your blog post, those first few words can make or break the content you have so lovingly slaved over. But when you have spent so long poring over every word of a 3,000 post, the...read more
Writing is hard. There's no denying that a lot of the time blogging is a sheer slog that can leave you scratching your head, staring at a blank screen wondering where to even begin. But, if it's true that "content is king" - and it certainly seems to be - then you...read more
Taking control and creating an awesome personal brand puts you on the front foot when it comes to establishing yourself as a force to be reckoned with in your chosen field, but how do you go about building a brand that will bring opportunity knocking at your door? The...read more
Nike, Google, Apple, Coca-Cola – mention these names and you are likely to instantly conjure a picture of the brands they represent. In fact, brands are so much part of our culture, it is obvious why businesses spend millions on building their brand until it becomes a...read more
Confidence is a funny beast. One day you practically jump out of bed ready to show the world how awesome you are and meet every challenge head on and the next you just wish you could hide under the duvet all day, feeling you can't face what the world has in store for...read more
Without clients you do not have a business and the key to getting customers is letting people know you exist. This is where marketing comes in. Marketing is an all-encompassing term for the actions you take to tell your potential customers about your business and...read more
Sometimes even the most rational people do crazy things which can sabotage their lives in all sorts of ways. An angry word, an indiscretion or even an impulsive social media post can be enough to ruin a relationship or wreck a business opportunity. I know from...read more
It’s time to stop blaming everyone else for your situation and start taking responsibility for your own success.read more
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