Impetus4 Success Academy

Success, Change, Growth, Business

Together we can rock the business world…

Join our friendly online network of women working together to build their businesses and realise their dreams.

Join Impetus4

Become a member today and be inspired and empowered to build a seriously successful business and reach your goals.

*First 100 members to sign up get free membership for one year.

Already a Member?

Log in to your dashboard and dive in to Impetus4’s masterclasses and resources to set you on the path to success.

Helping You Achieve Success

Reach your goals. Realise your dreams

Hey there. I’m so pleased you have found us at Impetus4 Success Academy – a supportive network for women who are passionate and determined to start and grow their own business.
Building a business can be a lonely enterprise – but with Impetus4 you are no longer alone.
The Academy is a hub bringing women together to help and support each, share their struggles and successes and pass on their wisdom.
As well as having each other to lean on, Impetus4 also offers a well-stocked library of business learning resources to guide you, whatever stage of the entrepreneurial journey you are at.
Along the way, we hope you’ll make some lifelong friends and have some fun.

4 Ways We Can Help You…


New articles each week contain relevant and actionable advice and tips on how you can start and grow your own seriously successful business.

Resource Shop

Buy and download resources such as checklists, guides and workbooks to help you tackle a particular aspect of your business.

Business Coaching

Book a one-to-one telephone or video call coaching session with Impetus4’s Tracey Sweetland to help you move forward in your business.


Get access to monthly masterclasses and all the help, support, advice and resources you need to put you and your business on the fast track to success.

Impetus4 is a new FREE TO JOIN online hub aiming to inspire and empower women to reach their goals and realise their dreams of running a supremely successful business.

As a member you can access all our masterclasses, download our resource bundles, join our exclusive Facebook group and benefit from one-to-one support.


You will benefit from becoming an Impetus4 member if…


You need support

By joining you are becoming part of network of like-minded women on the same entrepreneurial journey, all ready to share their experience and knowledge with you.

You need inspiration

Starting and growing a business is a journey – one you don’t have a map for. If you don’t know which way to turn, Impetus4 can help you recover your sense of direction and get back on track.

You need new knowledge or skills

When you start a business you will have to wear many hats. But you can’t know it all. If you have a particular issue, dig in to Impetus4’s resources to find the answer – or ask the community.

You need a confidence boost

Half of the battle of running a successful business is having the right mindset. Impetus4 devotes a whole section to developing your own positive outlook and overcoming the internal blocks standing in your way.

You need direction

If you feel as though you have hit a wall which you can’t break through to take your business to the supremely successful level you know you can achieve, Impetus4’s masterclasses can guide you.

I'm Tracey Sweetland

tracey sweetlandI am the founder of Impetus4, which started life in 2016 as a blog of how-to articles on starting and growing a business.

I have been on my own entrepreneurial journey since 2014, when I co-founded a local newspaper with three colleagues.

In 2018, I set up my own marketing company Plan B Marketing – now ACTS4 Marketing – giving me the time and energy to devote to my dream of creating an online hub to support other women like myself who are ambitious and driven to create a madly successful business.